Know the buyers
Demographic, lifestyle, and interest signals make your best customers easier to understand.
Audience intelligence platform
Astrolabe
See who’s buying, not just what’s converting.
Turn a customer list into profiles, personas, lookalike audiences, and retention strategy your team can actually use.
- Upload
- CSV or XLSX
- Generate
- Personas + audiences
- Track
- Retention over time
Series - 1
Monthly customer file
Complete
Top persona
High intent homeowners
42% of matched customers
Retention signal
68% retained
Last cohort improved 9%
Recommended next audience
Suburban loyalty expansion
What changes
A dashboard built around the people behind your revenue.
Build the next audience
Generate lookalikes from the customer patterns that matter, not from a vague geographic guess.
Improve retention
Compare recurring uploads and spot churn, recovery, and cohort movement as your lists evolve.
How it works
Upload once. Keep learning every time the series updates.
Upload your list
Drop in a CSV or spreadsheet with your customers' emails and a metric you care about, like order value or lifetime spend. Names and addresses help improve match rates.
We enrich every record
Our pipeline matches your customers against demographic, behavioral, and interest data sources.
Understand and act
Get a complete intelligence dashboard with segments, personas, lookalike audiences, and AI-powered strategy.
Features
The same workflow from customer data to action.
Know who's buying
Enrich your customer list with demographic profiles like age, income, and homeownership, so you know exactly who your best customers are.
Understand what they care about
Uncover interests, behavioral patterns, and lifestyle signals that reveal what drives your customers' decisions.
Find more like your best
Generate lookalike audiences modeled on your top customers, ready to import into your ad platforms and start converting.
Keep them coming back
Track retention cohorts over time, spot churn before it happens, and get actionable playbooks to keep your best customers engaged.
Get a strategy, not just data
AI-generated marketing playbooks turn your enrichment data into specific, actionable recommendations tailored to your business.
Pricing
Start with one list or run audience intelligence every month.
Wrapped
Perfect for a single customer list analysis.
$299
one-time
- One-time customer list enrichment
- Demographic + behavioral data
- AI-generated insights & personas
- Downloadable results (CSV, XLSX, PDF)
- 24-hour shareable preview link
Growth
Ongoing intelligence for growing businesses.
$299
/mo
First month free
- Everything in Wrapped
- 2,500 customer records included each month
- Uploads up to 10,000 rows
- Retention & churn tracking
- 1 lookalike audience each month
Pro
The full intelligence suite for serious teams.
$599
/mo
First month free
- Everything in Growth
- 7,500 customer records included each month
- Uploads up to 25,000 rows
- 3 lookalike audiences each month
- Priority enrichment processing
FAQ
Common questions
A customer list with just their email and a metric you care about like order value, order count, or customer lifetime value. Mailing addresses and names have been shown to improve match rates but aren't required. We accept CSV and XLSX files, and are working on integrations with other formats and platforms.
We match your customer records against multiple data providers to append demographic profiles, behavioral signals, and interest data. You upload, we enrich that data.
Absolutely. Your data is encrypted in transit and at rest, scoped to your organization, and never shared with other customers. We follow industry-standard security practices.
Full access to your chosen subscription tier, including its monthly data allowance. Try it for a month, keep going if it's valuable.
Yes. No contracts, no cancellation fees. You keep access through the end of your billing period.
Ready when your list is